Arab America to Re-Brand New Digital Website and Launch Television Channel
Arab America, a leading provider of digital media to Arab Americans, will announce the re-brand of their new website and the launch of Arab America Television. The launch will take place on January 15, 2015 at the National Press Club in Washington, DC.
The newly designed website is unique, in that it combines social media and mobile applications for iPhone, Android and mobile devices. The applications will combine a high-tech digital platform with a user-friendly format. Additionally, the website will feature the latest events and news in the Arab American community—including but not limited to: advocacy, culture, education, and entertainment.
Arab America Television is a 24 hour web-based linear channel streaming in North America via the web and Roku. Additionally, it can be accessed on smart devices through Arab America’s new App for Android and iPhone mobile devices, Google TV, and Apple TV. As the first channel to stream educational and cultural content about the Arab world and Arab Americans. Arab America Television is a platform for award winning documentaries, feature films, comedy, and music.
Arab America’s audience includes the emerging Arab American market in addition to non-Arab Americans who are interested to learn more about the Arab World, Arab Americans and Arab culture.
“We are excited to launch our new Arab America digital platform which will integrate social media and mobile applications in addition to our new television channel,” said Warren David, President, “With this new platform, Arab America will continue its mission to connect Arab Americans and to disseminate news and information, as we have since our establishment in 2007.”
Arab America is a national organization founded with the purpose of promoting an accurate image about the Arab American community and the Arab world through the dissemination of events and information via the web, radio, and social media.
With close to four million Arab Americans in the U.S., Arab America’s primary mission is to unify the diverse and growing Arab American community and to act as a “bridge” between the Arab American and non-Arab American mainstream communities.